Alba Contreras Rodriguez, MBA, PCC
Coaching and Consulting Experience
Alba is recognized as a strategic leader with a proven history of building high-performance teams and driving meaningful results for her clients. She is particularly successful with coaching global executives on navigating
corporate culture and processes as well as cross generational leadership and multi-cultural organizations. She has a reputation as a visionary leader with a clear sense of purpose and urgency when faced with diverse challenges during periods of both declining sales and rapid growth. Alba brings expertise in establishing operational excellence within culturally diverse environments, translating conceptual models into specific growth strategies, and planning and executing manufacturing processes designed to increase quality, drive productivity and reduce costs.
Alba also provides executive coaching and consulting for leaders and organizations to enable manufacturing’s digital transformation, focused on workforce and technology integration. Clients seeking to lead strategy and implementation of Digital Manufacturing / Industry 4.0 technologies can leverage her expertise in lean manufacturing and human readiness for technology adoption. Alba has experience working within various industries, including automotive, healthcare, technology and startup organizations. She has worked with executives at the Manager, Director and VP level.
Business and Career Background
Alba has spent her career with Ford Motor Company, General Motors Corporation, and KPMG management consulting. She has global experience in operations, industrial engineering, vehicle launches, management
consulting, e-commerce, and information technology. Alba has consistently demonstrated her ability to improve organizational effectiveness and bottom line performance. At Ford Motor Company, she was responsible for
67 manufacturing plants across the Americas, Europe and Asia Pacific region. She managed a $2 million IT budget, identified $80 million in savings and implemented $38 million in a two-year period, and led benchmarking and optimization efforts to help plants identify improvements that resulted in $106 million in cost reduction.
Education and Certifications
Alba holds a Bachelor of Science in Business Administration and Computer & Information Sciences from University of Florida. She also holds an MBA from University of Michigan Ross School of Business and a Technology, Operations, and Value Chain Management certificate from Massachusetts Institute of Technology. Alba is certified as an Associate Certified Coach (ACC) through the International Coach Federation. She is also an Advanced Certified Personal and Executive Coach through the College of Executive Coaching. She is fluent in Spanish and English and is conversational in Portuguese.